When people begin working on their nonprofit elevator pitch, they often start by estimating how much time they may have with a listener. A frequently cited standard is 118 seconds\u2014the length of an average elevator ride in New York City.<\/p>\n
While your elevator speech may very well never take place in an actual elevator, you can use this model as a foundation to create a narrative that:<\/p>\n
Whether it\u2019s a preplanned pitch to someone you expect to meet or an out-of-the-blue conversation like one an entrepreneur might have, you must be ready to make your pitch at a moment\u2019s notice. And you\u2019ve only got a small window of time to get your point across.<\/p>\n
Crafting the perfect elevator pitch allows you to make a lasting impression at any networking event and increase donations, engagement, interest, and much more. With a short elevator pitch, use your nonprofit storytelling skills to summarize the significant impact of your organization.<\/p>\n
In the following video, we\u2019ll outline what to avoid in your nonprofit elevator pitch. Then, continue reading to learn which elements you need to create a successful one.<\/p>\n