{"id":25056,"date":"2024-03-01T00:00:21","date_gmt":"2024-03-01T08:00:21","guid":{"rendered":"https:\/\/pro-migration.local\/?p=25056"},"modified":"2025-06-10T11:35:51","modified_gmt":"2025-06-10T18:35:51","slug":"donation-request-letter","status":"publish","type":"post","link":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/","title":{"rendered":"6 Donation Request Letter Best Practices + Templates"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Nonprofit organizations<\/span><span style=\"font-weight: 400;\"> can build relationships with donors in many ways, from <\/span><a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/fundraising-event-ideas-raise-money-cause\/\"><span style=\"font-weight: 400;\">fundraising events<\/span><\/a><span style=\"font-weight: 400;\"> to phone calls, but the common first step is to send a <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Below, we walk through exactly what a <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\"> is, what to include in your donation request, and how to start writing. We also offer best practices for crafting <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> that get donors\u2019 attention. Finally, we share six templates for individual, corporate, <\/span><span style=\"font-weight: 400;\">sponsorship<\/span><span style=\"font-weight: 400;\">, in-kind, and event appeals to jump-start your efforts.<\/span><\/p>\n<a class=\"c-btn-primary\" href=\"https:\/\/academy.classy.org\/writing-effective-donation-appeal-emails\" target=\"_blank\">Free on-demand training: Writing effective donation appeals<\/a>\n<h2><span style=\"font-weight: 400;\">What is a <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\">?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Donation request letters<\/span><span style=\"font-weight: 400;\"> are essential to any <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s <\/span><span style=\"font-weight: 400;\">fundraising strategy<\/span><span style=\"font-weight: 400;\"> and an effective tool to drive traffic to your <\/span><span style=\"font-weight: 400;\">online donation<\/span><span style=\"font-weight: 400;\"> request form. These written appeals get emailed or sent to prospective and <\/span><span style=\"font-weight: 400;\">current donors<\/span><span style=\"font-weight: 400;\"> via <\/span><span style=\"font-weight: 400;\">direct mail<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The purpose is to encourage supporters to give financial or <\/span><span style=\"font-weight: 400;\">in-kind donations<\/span><span style=\"font-weight: 400;\"> to your campaign. Good <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> can help <\/span><a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/increasing-charitable-donations-with-these-5-words\/\"><span style=\"font-weight: 400;\">increase charitable donations<\/span><\/a><span style=\"font-weight: 400;\"> with relatively minimal effort, as these reach a wide audience at once.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What should a <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\"> include?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\"> explains why your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> seeks support and includes data and storytelling to show how donors can help. Your first request to a prospective donor may include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">An introduction sharing what your organization does and a brief history of your founding, community engagement, and impact to date<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A paragraph about your specific <\/span><span style=\"font-weight: 400;\">fundraising campaign<\/span><span style=\"font-weight: 400;\"> (such as how much money you need to raise and why)\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A <\/span><span style=\"font-weight: 400;\">call to action<\/span><span style=\"font-weight: 400;\"> that provides a <\/span><span style=\"font-weight: 400;\">sense of urgency<\/span><span style=\"font-weight: 400;\"> or a deadline for when supporters should send their <\/span><span style=\"font-weight: 400;\">tax-deductible<\/span><span style=\"font-weight: 400;\"> donations<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A closing statement thanking your supporter for their time and consideration in helping your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> reach its <\/span><span style=\"font-weight: 400;\">fundraising goal<\/span><span style=\"font-weight: 400;\"> for this <\/span><span style=\"font-weight: 400;\">specific project<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Your <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\"> should be on official letterhead with your organization\u2019s name and <\/span><span style=\"font-weight: 400;\">contact information<\/span><span style=\"font-weight: 400;\"> at the top. In addition, you may want to highlight your tax-exempt status with the IRS and include your tax ID number to remind supporters of those benefits.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How to write a <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Strong <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> come from the perspective of someone who cares deeply about your cause and organization. This is often your executive director or development director, but it could also be board members, direct services staff, or volunteers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before writing your <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\">, consider its purpose. Is it <\/span><span style=\"font-weight: 400;\">raising funds<\/span><span style=\"font-weight: 400;\"> for a new facility? Are you soliciting new memberships to your recurring community? Do you need help marketing an <\/span><span style=\"font-weight: 400;\">upcoming event<\/span><span style=\"font-weight: 400;\">? Is it to maximize your <\/span><span style=\"font-weight: 400;\">corporate sponsorships<\/span><span style=\"font-weight: 400;\">\u2019 <\/span><span style=\"font-weight: 400;\">matching gift<\/span><span style=\"font-weight: 400;\">?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Clarifying your intent will help determine which details to include in the donation letter and what audiences to target.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you\u2019re clear on your <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\">\u2019s goal and audience, form a quick outline of components you want to include, such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s <\/span><a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/10-killer-nonprofit-mission-statements-to-learn-from\/\"><span style=\"font-weight: 400;\">mission statement<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your monetary goal and what you\u2019ll use it for\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your organization\u2019s latest accomplishments<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your offered benefits for donating money or goods to your cause<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your acknowledgment of the recipient\u2019s past history of support<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">As you craft your donation request, ensure each sentence has a purpose. Remove extraneous language to avoid losing <\/span><span style=\"font-weight: 400;\">potential donors<\/span><span style=\"font-weight: 400;\"> in the details. Also, keep your language simple and straightforward while maintaining a tone and style that aligns with your brand.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">6 <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\"> best practices<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Good <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> clearly state what you want, how the donors will benefit, how you\u2019ll use the money, and what you\u2019ve already accomplished. These showcase a vision for your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s future and a strong belief that you can achieve it with the requested funding. The following guidelines can help steer your <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> in the right direction.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">1. Segment your donors<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Up to <\/span><a href=\"https:\/\/www.charities.org\/news\/donor-segmentation-quick-guide-impactful-nonprofits\"><span style=\"font-weight: 400;\">94% of people<\/span><\/a><span style=\"font-weight: 400;\"> have reported unsubscribing from a company\u2019s communications due to irrelevant promotions or messages. You can mitigate this churn by ensuring the right messages reach the right people.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Segmenting your <\/span><span style=\"font-weight: 400;\">donor base<\/span><span style=\"font-weight: 400;\"> involves grouping them based on shared characteristics that inform the messaging you send them, such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Donor type: <\/b><span style=\"font-weight: 400;\">A <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\"> to a first-time donor will read differently than one to a <\/span><span style=\"font-weight: 400;\">recurring donor<\/span><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/what-is-peer-to-peer-fundraising-2\/\"><span style=\"font-weight: 400;\">peer-to-<\/span><span style=\"font-weight: 400;\">peer fundraising<\/span><\/a><span style=\"font-weight: 400;\"> participant, or past event attendee.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Demographics:<\/b><span style=\"font-weight: 400;\"> Different generations may interact with your <\/span><span style=\"font-weight: 400;\">fundraising efforts<\/span><span style=\"font-weight: 400;\"> uniquely or want to receive <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> in particular formats.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Interests:<\/b><span style=\"font-weight: 400;\"> Some supporters of your organization may be most interested in giving to specific initiatives or programs you spearhead.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Giving history:<\/b><span style=\"font-weight: 400;\"> The <\/span><span style=\"font-weight: 400;\">donation amount<\/span><span style=\"font-weight: 400;\"> you request in your appeals should align with donors\u2019 past giving capacity.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Preferred communication methods:<\/b><span style=\"font-weight: 400;\"> When you use donors\u2019 preferred platforms for connecting, you optimize a <\/span><span style=\"font-weight: 400;\">fundraising appeal<\/span><span style=\"font-weight: 400;\">\u2019s conversion potential.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Donor segmentation lets you personalize <\/span><span style=\"font-weight: 400;\">outreach<\/span><span style=\"font-weight: 400;\"> while still communicating with <\/span><span style=\"font-weight: 400;\">community members<\/span><span style=\"font-weight: 400;\"> at scale.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">2. Personalize your donation request<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The more personalized a <\/span><span style=\"font-weight: 400;\">fundraising letter<\/span><span style=\"font-weight: 400;\">, the more likely a prospective donor will read it and respond positively. In addition to donor segmentation, use individual donor data to add a personal touch to your <\/span><span style=\"font-weight: 400;\">outreach<\/span><span style=\"font-weight: 400;\">. Some ways to do this include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Using the <\/span><span style=\"font-weight: 400;\">recipient\u2019s name<\/span><span style=\"font-weight: 400;\"> in your <\/span><span style=\"font-weight: 400;\">salutation<\/span><span style=\"font-weight: 400;\"> and when you make your ask<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Acknowledging and thanking the donor for their last gift and mentioning the specific amount<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Noting any relevant details from your past correspondence with the donor<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Leveraging your donor segments to include language that appeals to their interests<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Your letter\u2019s recipient has almost certainly received donation solicitations before\u2014probably many times. Personalization helps your <\/span><span style=\"font-weight: 400;\">fundraising letters<\/span><span style=\"font-weight: 400;\"> stand out.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">3. Employ storytelling<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Storytelling is crucial when drafting your donation request. You want to show how your work has had a positive impact on local communities and what partnerships have formed as a result.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use <\/span><span style=\"font-weight: 400;\">success stories<\/span><span style=\"font-weight: 400;\"> that appeal to donors\u2019 emotions. You can select a particular beneficiary or volunteer to highlight or have them share what your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> has meant to them. Also, consider how to incorporate imagery to make your story come alive.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you provide donors with an authentic story about your work, they become more invested in helping keep that story a reality.<\/span><\/p>\n<a class=\"c-btn-primary\" href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/why-do-people-give-to-charity\/\" target=\"_blank\">Expert psychology tips to optimize your storytelling<\/a>\n<h3><span style=\"font-weight: 400;\">4. Include a compelling <\/span><span style=\"font-weight: 400;\">call to action<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Effective <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> include a clear <\/span><span style=\"font-weight: 400;\">call to action<\/span><span style=\"font-weight: 400;\">. This is where you ask for a financial contribution or <\/span><span style=\"font-weight: 400;\">in-kind donation<\/span><span style=\"font-weight: 400;\">, such as donated prizes or gift cards for your upcoming <\/span><span style=\"font-weight: 400;\">raffle<\/span><span style=\"font-weight: 400;\">. Depending on your goals, you may also ask recipients to register for an event or sign up for a volunteer day.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whatever your goal, be clear about what you want donors to do. Your words should be direct. Ask for exactly what you need rather than assuming donors will know how best to help. You can also tailor your <\/span><span style=\"font-weight: 400;\">call to action<\/span><span style=\"font-weight: 400;\"> based on the type of campaign you run. Here are a few examples:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Join our community of monthly donors today with a $10 <\/span><a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/top-5-reasons-to-invest-in-monthly-recurring-donations\/\"><span style=\"font-weight: 400;\">recurring donation<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create a <\/span><span style=\"font-weight: 400;\">fundraising<\/span><span style=\"font-weight: 400;\"> page to raise money for this cause as part of your birthday celebration this year.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Register today for our annual <\/span><a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/5-gala-hosting-tips-for-the-small-nonprofit\/\"><span style=\"font-weight: 400;\">fundraising<\/span><span style=\"font-weight: 400;\"> gala<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Make an <\/span><span style=\"font-weight: 400;\">end-of-year<\/span><span style=\"font-weight: 400;\"> gift of $100 today to help us meet our annual goal.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Your <\/span><span style=\"font-weight: 400;\">call to action<\/span><span style=\"font-weight: 400;\"> should be specific, timely, and compelling enough that people feel motivated to donate money, time, or goods the moment they receive your <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">5. Express thanks in advance<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Thanking donors is vital to showing them that you value their contributions. When donors feel appreciated, they\u2019re more likely to remember your mission, stay involved with your cause, and give again in the future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you thank donors for their gifts in advance, it helps them feel good about giving and provides encouragement to act on your request. In your request letter, thank them for their time and consideration and remind them of what it will help your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> accomplish. With <\/span><span style=\"font-weight: 400;\">online donation<\/span><span style=\"font-weight: 400;\"> requests, direct donors to a thank-you page immediately after they donate.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And, of course, be prepared to <\/span><span style=\"font-weight: 400;\">follow up<\/span><span style=\"font-weight: 400;\"> after donations with more <\/span><a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/15-creative-ways-to-thank-donors\/\"><span style=\"font-weight: 400;\">creative ways to express your gratitude<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">6. Consider your timing<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">When you send your <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\"> matters. <\/span><a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/blog\/what-is-giving-tuesday\/\"><span style=\"font-weight: 400;\">Giving Tuesday<\/span><\/a><span style=\"font-weight: 400;\"> sees a higher volume of requests from <\/span><span style=\"font-weight: 400;\">nonprofits<\/span><span style=\"font-weight: 400;\"> than other times during the calendar year. Make sure to capitalize on this trend to take advantage of donors who are more open to the idea of giving during this season.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Conversely, consider sending appeals at slower times of the year when your message is less likely to get lost in a busy holiday inbox. To ensure regular touchpoints, map out several seasonal <\/span><span style=\"font-weight: 400;\">donation request letter<\/span><span style=\"font-weight: 400;\"> campaigns.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Donation request letter<\/span><span style=\"font-weight: 400;\"> examples<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Always personalize <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> to your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s mission and unique donor community. That said, many appeals include similar elements, and employing a template can be easier than starting from a blank page.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Below are <\/span><span style=\"font-weight: 400;\">sample donation request letters<\/span><span style=\"font-weight: 400;\"> to inspire your <\/span><span style=\"font-weight: 400;\">appeal letters<\/span><span style=\"font-weight: 400;\">. Customize them for <\/span><span style=\"font-weight: 400;\">fundraising campaigns<\/span><span style=\"font-weight: 400;\"> focused on individual donations, corporate giving, <\/span><span style=\"font-weight: 400;\">sponsorships<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">in-kind donations<\/span><span style=\"font-weight: 400;\">, and event registrations.<\/span><\/p>\n<h3><\/h3>\n<h3><span style=\"font-weight: 400;\">Individual <\/span><span style=\"font-weight: 400;\">donation request letter template<\/span><span style=\"font-weight: 400;\"> (New donors)<\/span><\/h3>\n<h4><b>Subject:<\/b><span style=\"font-weight: 400;\"> Help us raise money for [impact statement]!<\/span><\/h4>\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\"><\/p>\n<p><span style=\"font-weight: 400;\">Dear [<\/span><span style=\"font-weight: 400;\">Donor\u2019s name<\/span><span style=\"font-weight: 400;\">],<\/span><\/p>\n<p><span style=\"font-weight: 400;\">My name is [Name], and I\u2019m the [position] at [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">]. At [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">], our mission is to help [mission] by [steps <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> has taken].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Give a <\/span><span style=\"font-weight: 400;\">specific example<\/span><span style=\"font-weight: 400;\"> of your impact].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While we\u2019ve made outstanding progress, [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">] still has work to do. We need your support for [<\/span><span style=\"font-weight: 400;\">new project<\/span><span style=\"font-weight: 400;\"> or event].<\/span><\/p>\n<p><b>Would you donate [<\/b><b>donation amount<\/b><b>, items, or services] today to help us achieve our mission?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To contribute, visit our <\/span><span style=\"font-weight: 400;\">donation page<\/span><span style=\"font-weight: 400;\"> at [<\/span><span style=\"font-weight: 400;\">donation page<\/span><span style=\"font-weight: 400;\"> link].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you have any questions, I would be happy to provide you with more information about how you can help support our work.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We greatly appreciate your donation, which we\u2019ll use to [describe how you\u2019ll use the donations and the impact this donation will have].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Please join us! Your donation will bring us one step closer to [goal]!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sincerely,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Name]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s website]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Email]<\/span><\/p>\n<p><\/p>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n<h3><span style=\"font-weight: 400;\">Individual <\/span><span style=\"font-weight: 400;\">donation request letter template<\/span><span style=\"font-weight: 400;\"> (Current and <\/span><span style=\"font-weight: 400;\">past supporters<\/span><span style=\"font-weight: 400;\">)<\/span><\/h3>\n<h4><b>Subject:<\/b><span style=\"font-weight: 400;\"> Help us raise money for [impact statement]!<\/span><\/h4>\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\"><\/p>\n<p><span style=\"font-weight: 400;\">Dear [Supporter\u2019s name],<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thank you so much for your <\/span><span style=\"font-weight: 400;\">past support<\/span><span style=\"font-weight: 400;\"> of [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">]. Your [description of past financial or in-kind contributions or volunteer time] has been instrumental in allowing us to meet our mission of [mission statement].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our vision for the future involves [who\/what you plan to help and how it\u2019ll make an impact]. We can achieve this by fostering a strong network of volunteers and supporters.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the <\/span><span style=\"font-weight: 400;\">last year<\/span><span style=\"font-weight: 400;\">, we leveraged [number] hours of volunteer time and raised [amount raised]. This wouldn\u2019t have been possible without our generous donors and volunteers like yourself.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why I\u2019m reaching out today\u2014our work isn\u2019t finished, and I know you\u2019ll stand with us to ensure we achieve [goal].\u00a0<\/span><\/p>\n<p><b>Would you donate [<\/b><b>donation amount<\/b><b>, items, or services that you need] today to help us hit our goal?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To contribute, visit our <\/span><span style=\"font-weight: 400;\">donation page<\/span><span style=\"font-weight: 400;\"> at [<\/span><span style=\"font-weight: 400;\">donation page<\/span><span style=\"font-weight: 400;\"> link].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our charitable organization relies on <\/span><span style=\"font-weight: 400;\">financial support<\/span><span style=\"font-weight: 400;\"> and volunteer hours to provide assistance to [who you help]. By supporting us again, you\u2019ll provide [describe how you\u2019ll use the donations and the impact these donations will have].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you have any questions, I would be happy to provide you with more information about how you can help fuel our work.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your generosity will make a difference in the lives of [who you help]. Thank you for your time and consideration.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sincerely,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Name]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s website]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Email]<\/span><\/p>\n<p><\/p>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n<h3><span style=\"font-weight: 400;\">Corporate <\/span><span style=\"font-weight: 400;\">donation request letter template<\/span><\/h3>\n<h4><b>Subject:<\/b><span style=\"font-weight: 400;\"> Help us improve [reason for donation request]!<\/span><\/h4>\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\"><\/p>\n<p><span style=\"font-weight: 400;\">Dear [Corporation\u2019s name],<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019m writing on behalf of our organization, [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">]. We are a local <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> whose mission is to [mission statement]. We\u2019re dedicated to [why you exist].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019ve made great strides to date, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">[Measurable goal or achievement]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">[Measurable goal or achievement]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">[Measurable goal or achievement]<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">However, [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">] still has a lot to accomplish. That\u2019s where you come in. We need your help to achieve our goals in [the community you serve].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To make [specific goal you\u2019re looking to fund] a reality, we need to raise [goal amount]. This will cover [what specific activities the funding will allow you to do].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We need corporate donors like you to help us continue fulfilling our mission. We\u2019re looking for [donations, matching funds, whatever you need] ranging from [desired amounts].\u00a0<\/span><\/p>\n<p><b>Would you partner with us this year to make this dream a reality?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To contribute, please [provide steps for how to give].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you have any questions, I would be happy to provide you with more information about how you can help support our work.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We greatly appreciate your generosity, as it will help us [describe how you\u2019ll use the donations and the impact this donation will have].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your donation truly makes a difference in the lives of [who you\u2019ll help]. Thank you for your time and consideration.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sincerely,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Name]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s website]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Email]<\/span><\/p>\n<p><\/p>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n<h3><span style=\"font-weight: 400;\">Sponsorship<\/span> <span style=\"font-weight: 400;\">donation request letter template<\/span><\/h3>\n<h4><b>Subject:<\/b><span style=\"font-weight: 400;\"> Help us host [name of event]!<\/span><\/h4>\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\"><\/p>\n<p><span style=\"font-weight: 400;\">Dear [Sponsor\u2019s name],<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019m writing on behalf of our organization, [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">]. We are a <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> whose mission is to [mission statement]. We\u2019re dedicated to [why you exist] and continually strive to improve our programs and services to better serve [who you help] in our community.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re currently preparing for an event on [event date] to propel our work forward. We\u2019re hosting [name of event] to [tangible outcome]. It\u2019ll take place at [location of the event], and we hope to have [projected number of participants] join us.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To make this event a success, we must secure [the number of sponsors or amount raised from <\/span><span style=\"font-weight: 400;\">sponsorships<\/span><span style=\"font-weight: 400;\">]. This will allow us to [what the <\/span><span style=\"font-weight: 400;\">sponsorships<\/span><span style=\"font-weight: 400;\"> will make possible].<\/span><\/p>\n<p><b>Will you join us as a [<\/b><b>sponsorship<\/b><b> level name and\/or dollar amount] sponsor?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To sponsor the event, please review the attached form detailing the different packages available and contact us at [email\/phone].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In return for your generous support, you\u2019ll receive:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">[List of your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s unique <\/span><span style=\"font-weight: 400;\">sponsorship<\/span><span style=\"font-weight: 400;\"> benefits, like the sponsor\u2019s logo on all printed materials and free tickets to your event\u2019s after-party].<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you have any questions, I would be happy to provide you with more information about how you can help support our work.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your partnership will make a difference in the lives of countless [who you help]. Thank you for your time and consideration.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sincerely,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Name]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s website]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Email]<\/span><\/p>\n<p><\/p>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n<h3><span style=\"font-weight: 400;\">In-kind donation request letter template<\/span><\/h3>\n<h4><b>Subject:<\/b><span style=\"font-weight: 400;\"> Provide [items needed] to help [cause] today!<\/span><\/h4>\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\"><\/p>\n<p><span style=\"font-weight: 400;\">Dear [<\/span><span style=\"font-weight: 400;\">Donor\u2019s name<\/span><span style=\"font-weight: 400;\">],<\/span><\/p>\n<p><span style=\"font-weight: 400;\">My name is [Name], and I\u2019m the [position] at [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">]. At [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">], our mission is to help [beneficiaries] by [steps your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> has taken].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Give a <\/span><span style=\"font-weight: 400;\">specific example<\/span><span style=\"font-weight: 400;\"> of your impact].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Right now, we\u2019re in great need of [in-kind items you\u2019re requesting] to help us [how you\u2019ll use the items for your mission].<\/span><\/p>\n<p><b>Would you donate [type and number of in-kind items] today to help us keep supporting [your cause]?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To contribute, you can [instructions for delivering <\/span><span style=\"font-weight: 400;\">in-kind donations<\/span><span style=\"font-weight: 400;\">].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you have any questions, I would be happy to provide you with more information about how you can help support our work. If you\u2019d prefer to give financially, visit our <\/span><span style=\"font-weight: 400;\">donation page<\/span><span style=\"font-weight: 400;\"> at [<\/span><span style=\"font-weight: 400;\">donation page<\/span><span style=\"font-weight: 400;\"> address].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We greatly appreciate your support, which we\u2019ll use to [describe how you\u2019ll use the <\/span><span style=\"font-weight: 400;\">in-kind donations<\/span><span style=\"font-weight: 400;\"> and the impact these donations will have].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keep an eye on our <\/span><span style=\"font-weight: 400;\">social media<\/span><span style=\"font-weight: 400;\"> channels as we thank our community and people like you for their generosity in light of this need!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sincerely,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Name]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s website]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Email]<\/span><\/p>\n<p><\/p>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n<h3><span style=\"font-weight: 400;\">Event <\/span><span style=\"font-weight: 400;\">donation request letter template<\/span><\/h3>\n<h4><b>Subject:<\/b><span style=\"font-weight: 400;\"> Help make our upcoming [name of event] a success!<\/span><\/h4>\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\"><\/p>\n<p><span style=\"font-weight: 400;\">Dear [Attendee\u2019s name],<\/span><\/p>\n<p><span style=\"font-weight: 400;\">My name is [Name], and I\u2019m the [position] at [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">]. At [<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">], our mission is to help [beneficiaries] by [steps your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\"> has taken].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We host a gala each year to raise critical funding for our cause. Our event has grown significantly over the past [number of years of existence]. We\u2019re excited to surpass <\/span><span style=\"font-weight: 400;\">last year<\/span><span style=\"font-weight: 400;\">\u2019s attendance of [number] guests through several new additions to the event, including [how your event is unique this year].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is all to support our goal of generating [dollar amount you hope to raise] from the evening\u2019s festivities for [your cause].<\/span><\/p>\n<p><b>Join in this success by registering for a ticket at [event registration website]!<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019d like to provide an additional donation or support the event in another way, visit [event information website] or contact us at [<\/span><span style=\"font-weight: 400;\">contact information<\/span><span style=\"font-weight: 400;\">].<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your attendance and generous donation will make it possible for us to continue our mission and provide vital resources to [who you help].\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thank you for your time and consideration. We look forward to seeing you at the gala soon!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sincerely,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Name]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[<\/span><span style=\"font-weight: 400;\">Nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s website]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[Email]<\/span><\/p>\n<p><\/p>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n<h2><span style=\"font-weight: 400;\">Write effective <\/span><span style=\"font-weight: 400;\">donation request letters<\/span><span style=\"font-weight: 400;\"> to engage supporters<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Donation request letters<\/span><span style=\"font-weight: 400;\"> allow you to share your <\/span><span style=\"font-weight: 400;\">nonprofit<\/span><span style=\"font-weight: 400;\">\u2019s story and encourage various <\/span><span style=\"font-weight: 400;\">types of donations<\/span><span style=\"font-weight: 400;\"> to fuel your ongoing mission. With personalization, strong <\/span><span style=\"font-weight: 400;\">calls to action<\/span><span style=\"font-weight: 400;\">, and the right timing, <\/span><span style=\"font-weight: 400;\">nonprofits<\/span><span style=\"font-weight: 400;\"> can deploy donation appeals that inspire supporters to get and stay involved.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use the above templates and our <\/span><a href=\"https:\/\/academy.classy.org\/writing-effective-donation-appeal-emails\"><span style=\"font-weight: 400;\">free on-demand training course<\/span><\/a><span style=\"font-weight: 400;\"> as a starting point, but don\u2019t forget to customize your letters to speak to your unique donor segments and highlight the inspiring elements of your specific campaigns.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nonprofit organizations can build relationships with donors in many ways, from fundraising events to phone calls, but the common first step is to send a donation request letter. Below, we walk through exactly what a donation request letter is, what to include in your donation request, and how to start writing. We also offer best [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":29589,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-25056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fundraising"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.5 (Yoast SEO v25.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Donation Request Letter Best Practices + Templates - GoFundMe Pro<\/title>\n<meta name=\"description\" content=\"Learn how to write the best donation request letters to secure support for your nonprofit, including six templates to get started.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Donation Request Letter Best Practices + Templates\" \/>\n<meta property=\"og:description\" content=\"Learn how to write the best donation request letters to secure support for your nonprofit, including six templates to get started.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/\" \/>\n<meta property=\"og:site_name\" content=\"GoFundMe Pro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/classy.org\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-01T08:00:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-10T18:35:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1224\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Korrin Bishop\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@classy\" \/>\n<meta name=\"twitter:site\" content=\"@classy\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Korrin Bishop\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/\"},\"author\":{\"name\":\"Korrin Bishop\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/person\/e2704fec5ad429861207a3dfc6e69643\"},\"headline\":\"6 Donation Request Letter Best Practices + Templates\",\"datePublished\":\"2024-03-01T08:00:21+00:00\",\"dateModified\":\"2025-06-10T18:35:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/\"},\"wordCount\":2913,\"publisher\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg\",\"articleSection\":[\"Fundraising\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/\",\"url\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/\",\"name\":\"6 Donation Request Letter Best Practices + Templates - GoFundMe Pro\",\"isPartOf\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg\",\"datePublished\":\"2024-03-01T08:00:21+00:00\",\"dateModified\":\"2025-06-10T18:35:51+00:00\",\"description\":\"Learn how to write the best donation request letters to secure support for your nonprofit, including six templates to get started.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#primaryimage\",\"url\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg\",\"contentUrl\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg\",\"width\":1224,\"height\":612,\"caption\":\"People working independently at a coffee shop\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#website\",\"url\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/\",\"name\":\"GoFundMe Pro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#organization\",\"name\":\"GoFundMe Pro\",\"url\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2025\/05\/cropped-cropped-ray-dark.png\",\"contentUrl\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2025\/05\/cropped-cropped-ray-dark.png\",\"width\":534,\"height\":534,\"caption\":\"GoFundMe Pro\"},\"image\":{\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/classy.org\/\",\"https:\/\/x.com\/classy\",\"https:\/\/www.instagram.com\/gofundmepro\",\"https:\/\/www.linkedin.com\/company\/gofundme-pro\/\",\"https:\/\/en.wikipedia.org\/wiki\/Classy_(company)\",\"https:\/\/www.facebook.com\/gofundmepro\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/person\/e2704fec5ad429861207a3dfc6e69643\",\"name\":\"Korrin Bishop\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2022\/09\/Korrin-Bishop-96x96.jpg\",\"contentUrl\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2022\/09\/Korrin-Bishop-96x96.jpg\",\"caption\":\"Korrin Bishop\"},\"url\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog-author\/kbishop\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"6 Donation Request Letter Best Practices + Templates - GoFundMe Pro","description":"Learn how to write the best donation request letters to secure support for your nonprofit, including six templates to get started.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/","og_locale":"en_US","og_type":"article","og_title":"6 Donation Request Letter Best Practices + Templates","og_description":"Learn how to write the best donation request letters to secure support for your nonprofit, including six templates to get started.","og_url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/","og_site_name":"GoFundMe Pro","article_publisher":"https:\/\/www.facebook.com\/classy.org\/","article_published_time":"2024-03-01T08:00:21+00:00","article_modified_time":"2025-06-10T18:35:51+00:00","og_image":[{"width":1224,"height":612,"url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg","type":"image\/jpeg"}],"author":"Korrin Bishop","twitter_card":"summary_large_image","twitter_creator":"@classy","twitter_site":"@classy","twitter_misc":{"Written by":"Korrin Bishop","Est. reading time":"14 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#article","isPartOf":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/"},"author":{"name":"Korrin Bishop","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/person\/e2704fec5ad429861207a3dfc6e69643"},"headline":"6 Donation Request Letter Best Practices + Templates","datePublished":"2024-03-01T08:00:21+00:00","dateModified":"2025-06-10T18:35:51+00:00","mainEntityOfPage":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/"},"wordCount":2913,"publisher":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#organization"},"image":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#primaryimage"},"thumbnailUrl":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg","articleSection":["Fundraising"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/","url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/","name":"6 Donation Request Letter Best Practices + Templates - GoFundMe Pro","isPartOf":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#primaryimage"},"image":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#primaryimage"},"thumbnailUrl":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg","datePublished":"2024-03-01T08:00:21+00:00","dateModified":"2025-06-10T18:35:51+00:00","description":"Learn how to write the best donation request letters to secure support for your nonprofit, including six templates to get started.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/donation-request-letter\/#primaryimage","url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg","contentUrl":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/03\/blog_faith-based-donor-retention-workshop.jpg","width":1224,"height":612,"caption":"People working independently at a coffee shop"},{"@type":"WebSite","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#website","url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/","name":"GoFundMe Pro","description":"","publisher":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#organization","name":"GoFundMe Pro","url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/logo\/image\/","url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2025\/05\/cropped-cropped-ray-dark.png","contentUrl":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2025\/05\/cropped-cropped-ray-dark.png","width":534,"height":534,"caption":"GoFundMe Pro"},"image":{"@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/classy.org\/","https:\/\/x.com\/classy","https:\/\/www.instagram.com\/gofundmepro","https:\/\/www.linkedin.com\/company\/gofundme-pro\/","https:\/\/en.wikipedia.org\/wiki\/Classy_(company)","https:\/\/www.facebook.com\/gofundmepro"]},{"@type":"Person","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/person\/e2704fec5ad429861207a3dfc6e69643","name":"Korrin Bishop","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/#\/schema\/person\/image\/","url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2022\/09\/Korrin-Bishop-96x96.jpg","contentUrl":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2022\/09\/Korrin-Bishop-96x96.jpg","caption":"Korrin Bishop"},"url":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog-author\/kbishop\/"}]}},"_links":{"self":[{"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/posts\/25056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/comments?post=25056"}],"version-history":[{"count":0,"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/posts\/25056\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/media\/29589"}],"wp:attachment":[{"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/media?parent=25056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/categories?post=25056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-json\/wp\/v2\/tags?post=25056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}