{"id":25374,"date":"2023-02-10T06:00:50","date_gmt":"2023-02-10T14:00:50","guid":{"rendered":"https:\/\/pro-migration.local\/?p=25374"},"modified":"2025-06-10T11:35:57","modified_gmt":"2025-06-10T18:35:57","slug":"rtmp-streams","status":"publish","type":"post","link":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/blog\/rtmp-streams\/","title":{"rendered":"RTMP Streaming for Nonprofits: Everything You Need to Know"},"content":{"rendered":"

Real-Time Messaging Protocol<\/span> (RTMP) isn\u2019t the newest streaming format but remains one of the most common and reliable solutions for distributing <\/span>livestreams<\/span>. Today\u2019s audiences spend their time jumping between <\/span>social media<\/span> networks, applications, and streaming services on everything from their mobile phones to their laptops and smart TVs, making it all the more crucial to deliver your content to multiple destinations.<\/span><\/p>\n

Not sure what <\/span>RTMP streaming<\/span> is or if your nonprofit should use it? You\u2019ve come to the right place. Below, we\u2019ll break down everything you need to know about <\/span>RTMP streaming<\/span> to make informed decisions about your <\/span>livestreaming software<\/span>, <\/span>encoders<\/span>, and end-point streaming destinations.<\/span><\/p>\n

What Is an <\/span>RTMP Stream<\/span>?<\/span><\/h2>\n

An <\/span>RTMP stream<\/span> is live audio and <\/span>video data<\/span> transmitted from a hosting server to a video player. <\/span>RTMP streaming<\/span> uses Transmission Control Protocol (<\/span>TCP<\/span>) to deliver content from a <\/span>software encoder<\/span> to a <\/span>playback<\/span> destination through a process called ingestion.\u00a0<\/span><\/p>\n

Back in the day, <\/span>RTMP streaming<\/span> (with <\/span>Adobe<\/span> Flash Player<\/span>) was an end-to-end solution. However, the evolution of <\/span>playback<\/span>-friendly <\/span>HTTP Livestreaming<\/span> (<\/span>HLS<\/span>) and MPEG-DASH make the <\/span>RTMP protocol<\/span> more effective for <\/span>encoding<\/span> and compression than end-point <\/span>playback<\/span>. Fortunately, the technologies work well together to take live-streamed content from production to player without hiccups.<\/span><\/p>\n

Each streaming service comes with a set of offerings. For example, with Classy\u2019s <\/span>event software for nonprofits<\/span><\/a>, you\u2019ll get access to built-in fundraising features, auctions, leaderboards, breakout rooms, and more. To stream your <\/span>live event<\/span> to multiple destinations simultaneously, use closed captioning, or take advantage of overlays, organizations can use an RTMP with our platform.\u00a0<\/span><\/p>\n

When a <\/span>live stream<\/span> has quality production and <\/span>low latency<\/span>, your audience can focus on what matters most: the content.<\/span><\/p>\n

Advantages and Disadvantages of <\/span>RTMP Streaming<\/span><\/h3>\n

RTMP streaming<\/span> isn\u2019t perfect. That\u2019s why alternative solutions have popped up over the last decade. However, <\/span>RTMP streaming<\/span> provides a few benefits that modern-day solutions still try to compete with:<\/span><\/p>\n

Advantages:<\/strong><\/h4>\n