{"id":26867,"date":"2023-08-22T14:28:27","date_gmt":"2023-08-22T21:28:27","guid":{"rendered":"https:\/\/pro-migration.local\/?post_type=resource&#038;p=26867"},"modified":"2025-10-21T07:43:13","modified_gmt":"2025-10-21T14:43:13","slug":"girlstart","status":"publish","type":"resource","link":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/girlstart\/","title":{"rendered":"Girlstart increased donation volume by 22% YoY on GoFundMe Pro"},"content":{"rendered":"\n<section class=\"flex-three-cols \">\n    <div class=\"container\">\n        \n        <div class=\"row\">\n            <div class=\"col-12 intro-text wow animated fadeInUp\">\n                \n\n<h3 class=\"wp-block-heading\" id=\"h-results-on-gofundme-pro-so-far-this-year\"><strong>Results on GoFundMe Pro so far this year:<\/strong><\/h3>\n\n            <\/div>\n        <\/div>\n        \n        <div class=\"row\">\n            <div class=\"col-12 col-lg-4 p-small wow animated fadeInUp\">\n                <div class=\"inner\">\n                    <h3>22%<\/h3>\n<p><span style=\"font-weight: 400;\">YoY increase in donation volume <\/span><\/p>\n                <\/div>\n            <\/div>\n\n            <div class=\"col-12 col-lg-4 p-small wow animated fadeInUp\" data-wow-delay=\".3s\">\n                <div class=\"inner\">\n                    <h3>37%<\/h3>\n<p><span style=\"font-weight: 400;\">overall conversion rate <\/span><\/p>\n                <\/div>\n            <\/div>\n\n            <div class=\"col-12 col-lg-4 p-small wow animated fadeInUp\" data-wow-delay=\".6s\">\n                <div class=\"inner\">\n                    <h3>223%<\/h3>\n<p><span style=\"font-weight: 400;\">YoY increase in average raised per P2P fundraiser<\/span><\/p>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n<p><a href=\"https:\/\/girlstart.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">Girlstart<\/a> provides a year-round, intensive suite of STEM (science, technology, engineering, and mathematics) education programs for K-12 girls. By utilizing GoFundMe Pro&#8217;s comprehensive fundraising platform, Girlstart can instill a high level of trust in its supporters by providing a streamlined donation process and showcasing the direct impact every dollar makes.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tapping-into-supporters-networks\">Tapping into supporters\u2019 networks<\/h2>\n\n\n\n<p>According to GoFundMe Pro&#8217;s 2023 <a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/state-of-modern-philanthropy\/\"><em>State of Modern Philanthropy<\/em><\/a><em> <\/em>report, <strong>80% of people who give to a peer-to-peer campaign are new to the organization.<\/strong> This shows the power and potential of peer-to-peer fundraising as an extremely effective acquisition tool. With <a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/peer-to-peer-fundraising\/\">GoFundMe Pro&#8217;s peer-to-peer fundraising<\/a> platform, Girlstart can tap into the networks of its supporters to inspire donations and help connect other young girls with a life-changing opportunity.&nbsp;<\/p>\n\n\n\n<p>Girlstart has transformed its fundraising processes on GoFundMe Pro in an upward trajectory. A fundraiser that generated $2,000 prior to GoFundMe Pro now generates $60,000+. The opportunities are endless, and Girlstart is taking advantage of every single one.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1656\" height=\"1502\" src=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2023\/08\/girl-start_desktop.png\" alt=\"\" class=\"wp-image-33204\"\/><figcaption class=\"wp-element-caption\">Become a peer-to-peer fundraiser campaign page<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-reaching-more-audiences-to-expand-its-mission\">Reaching more audiences to expand its mission<\/h2>\n\n\n\n<p>From the first touchpoint, Girlstart adds interested parties into their ecosystem and sets a communication train into action that sends out messages at the most opportune times. Coupled with GoFundMe Pro&#8217;s ease of use, multiple payment options, recurring giving tools, and more, the nonprofit is primed for increased revenue and amplified impact.&nbsp;<\/p>\n\n\n\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\">We\u2019re able to use every single element of the GoFundMe Pro platform to amplify our message in more sophisticated ways.<\/p>\n\n      \n        <footer>\n                    <p class=\"cite-name\">Shane Woods<\/p>\n<p class=\"cite-role\">Executive Director<\/p>\n                  <\/footer>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n\n\n\n<style>\nfigcaption { text-align: center; }\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>Girlstart provides a year-round, intensive suite of STEM (science, technology, engineering, and mathematics) education programs for K-12 girls. By utilizing GoFundMe Pro&#8217;s comprehensive fundraising platform, Girlstart can instill a high level of trust in its supporters by providing a streamlined donation process and showcasing the direct impact every dollar makes.&nbsp;&nbsp; Tapping into supporters\u2019 networks According [&hellip;]<\/p>\n","protected":false},"featured_media":26884,"template":"","class_list":["post-26867","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-category-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.5 (Yoast SEO v25.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Girlstart increased donation volume by 22% YoY on GoFundMe Pro - GoFundMe Pro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/girlstart\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Girlstart increased donation volume by 22% YoY on GoFundMe Pro\" \/>\n<meta property=\"og:description\" content=\"Girlstart provides a year-round, intensive suite of STEM (science, technology, engineering, and mathematics) education programs for K-12 girls. 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