{"id":28208,"date":"2024-02-12T10:25:01","date_gmt":"2024-02-12T18:25:01","guid":{"rendered":"https:\/\/pro-migration.local\/?post_type=resource&p=28208"},"modified":"2025-10-13T06:29:28","modified_gmt":"2025-10-13T13:29:28","slug":"to-write-love-on-her-arms-classy-studio","status":"publish","type":"resource","link":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/to-write-love-on-her-arms-classy-studio\/","title":{"rendered":"To Write Love On Her Arms builds an unforgettable supporter experience 4x faster with Studio"},"content":{"rendered":"\n
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Results with Studio for year-end appeal:<\/strong><\/h3>\n\n <\/div>\n <\/div>\n \n
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Up to $4,000<\/span><\/h3>\n

saved by moving campaign development in-house<\/span><\/p>\n <\/div>\n <\/div>\n\n

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5-6 hours<\/span><\/h3>\n

saved on developing a single campaign<\/span><\/p>\n <\/div>\n <\/div>\n\n

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$70 increase<\/span><\/h3>\n

YoY in average gift size<\/span><\/p>\n <\/div>\n <\/div>\n <\/div>\n\n <\/div>\n<\/section>\n\n\n

Bringing complex campaign development in-house<\/h2>\n\n\n\n

At the close of every giving season, To Write Love On Her Arms (TWLOHA)<\/a> launches a donor retention campaign, which includes a dedicated landing page that shares the impact of the gifts donors have made to their organization over the year. <\/p>\n\n\n\n

The process typically involved hiring a contractor to design, build, and customize the page based on the experience TWLOHA wanted to provide its supporters. Because this was a very costly and time-consuming endeavor, TWLOHA instead utilized Studio<\/a> to create their #into24 campaign, keeping the creation entirely in-house with no extra burden on the team.<\/p>\n\n\n\n

Once the marketing and development teams landed on their campaign theme, messaging, and design, they quickly got to work, using Studio to bring their vision to life. The flexible drag-and-drop functionality, dynamic building blocks, and branding capabilities made their annual appeal more dynamic. The solution empowered their team to easily create beautiful direct giving pages with no outside help.<\/strong><\/p>\n\n\n\n

\"TWLOHA
#into24 campaign designed on Studio<\/figcaption><\/figure>\n\n\n\n

A donor-first giving experience<\/h2>\n\n\n\n

The #into24 campaign is a key storytelling moment <\/strong>that helps make a donor feel more connected to the mission<\/a>, so TWLOHA created a thoughtful and personalized landing page that provided donors with all the information they needed to share and give, including: <\/p>\n\n\n\n