{"id":28551,"date":"2024-03-29T08:30:45","date_gmt":"2024-03-29T15:30:45","guid":{"rendered":"https:\/\/pro-migration.local\/?post_type=resource&p=28551"},"modified":"2025-10-21T07:36:43","modified_gmt":"2025-10-21T14:36:43","slug":"stadia","status":"publish","type":"resource","link":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/stadia\/","title":{"rendered":"Recurring donations reach 45% of Stadia\u2019s online revenue with the help of GoFundMe Pro"},"content":{"rendered":"\n
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Results on GoFundMe Pro in the last year:<\/strong><\/strong><\/h3>\n\n <\/div>\n <\/div>\n \n
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45%<\/span><\/h3>\n

of online revenue is from recurring donations<\/span><\/p>\n <\/div>\n <\/div>\n

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72%<\/span><\/h3>\n

peer-to-peer conversion rate (25% higher than industry average) <\/span><\/p>\n <\/div>\n <\/div>\n <\/div>\n \n <\/div>\n<\/section>\n\n\n

A smooth rollout to a new fundraising platform<\/h2>\n\n\n\n

While in search of a fundraising platform that was more user-friendly, both for the marketing and development teams and supporters, Stadia<\/a> found GoFundMe Pro. The seamless migration process, modern features, development of new functionality, and integration with Salesforce<\/a> sealed the deal.<\/p>\n\n\n\n

The transition to NPSP saved the Stadia team over 20 hours<\/strong>, which used to be spent manually cross-checking Excel spreadsheets. This time saved is even higher during Stadia\u2019s major fundraising season. <\/p>\n\n\n\n

GoFundMe Pro’s Salesforce integration\u2019s bi-directional sync allows a near real-time sync that matches data in both systems. Since the data is trustworthy, all contacts are matched in GoFundMe Pro and Salesforce, and supporters can keep their own information, like their address and credit card information, updated. <\/p>\n\n\n\n

Peer-to-peer fundraising brings in new recurring donors<\/h2>\n\n\n\n

Since joining the GoFundMe Pro community, Stadia has been growing peer-to-peer fundraising<\/a> as part of its overall fundraising strategy to help acquire new donors. Every staff member at Stadia has an annual fundraising goal, so they can quickly set up a fundraising page for the annual \u201cGo The Extra Mile\u201d fundraiser and appeal to their networks via the built-in social sharing capabilities. <\/p>\n\n\n\n

The team utilizes templates to keep the branding consistent across fundraising pages, and a seamless checkout process that offers multiple payment options<\/a> makes it easy for donors to give. The ease of fundraising, sharing, and giving on GoFundMe Pro helped Stadia bring in 100 new donors from this campaign last year<\/strong> and achieve a peer-to-peer conversion rate 25% higher than the industry average!<\/strong><\/p>\n\n\n\n

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GoFundMe Pro has been hands-down the best tool that keeps us modern and looking fresh. Peer-to-peer fundraising, that\u2019s been supported in GoFundMe Pro, has helped us tap into networks and find donors who share our vision. We\u2019ve even heard from donors that their giving experience has been quick and easy!<\/p>\n\n \n