{"id":28590,"date":"2024-04-09T13:13:25","date_gmt":"2024-04-09T20:13:25","guid":{"rendered":"https:\/\/pro-migration.local\/?post_type=resource&#038;p=28590"},"modified":"2025-06-16T16:45:13","modified_gmt":"2025-06-16T23:45:13","slug":"world-changers-church-international-classy-and-salesforce","status":"publish","type":"resource","link":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/world-changers-church-international-classy-and-salesforce\/","title":{"rendered":"World Changers Church International saves valuable time with GoFundMe Pro and Salesforce"},"content":{"rendered":"\n<section class=\"flex-two-cols \">\n    <div class=\"container\">\n    \n        <div class=\"row\">\n            <div class=\"col-12 intro-text wow animated fadeInUp\">\n                \n\n<h3 class=\"wp-block-heading\" id=\"h-results-after-two-months-on-gofundme-pro\"><strong>Results after two months on GoFundMe Pro:<\/strong><\/h3>\n\n            <\/div>\n        <\/div>\n    \n        <div class=\"row\">\n            <div class=\"col-12 col-lg-6 p-small wow animated fadeInUp\">\n                <div class=\"inner\">\n                    <h3><span style=\"font-weight: 400;\">Valuable time<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">saved per month training staff and compiling reports<\/span><\/p>\n                <\/div>\n            <\/div>\n            <div class=\"col-12 col-lg-6 p-small wow animated fadeInUp\" data-wow-delay=\".3s\">\n                <div class=\"inner\">\n                    <h3><span style=\"font-weight: 400;\">Near real-time sync<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">with GoFundMe Pro&#8217;s Salesforce integration that drives actionable value <\/span><\/p>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n    <\/div>\n<\/section>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-single-source-of-truth-with-salesforce-and-gofundme-pro\">A single source of truth with Salesforce and GoFundMe Pro<\/h2>\n\n\n\n<p>With the upcoming retirement of its former fundraising solution and a few persistent donation processing issues, <a href=\"https:\/\/www.worldchangers.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">World Changers Church International<\/a> decided to look for a more reliable fundraising platform that integrated seamlessly with its CRM, Salesforce.<\/p>\n\n\n\n<p>Not only did GoFundMe Pro come highly recommended by an integration partner and point of contact at Salesforce, but the native integration with Salesforce, world-class support, and consistent innovation sealed the deal for World Changers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-power-of-salesforce-and-gofundme-pro-s-comprehensive-fundraising-suite\">The power of Salesforce and GoFundMe Pro&#8217;s comprehensive fundraising suite<\/h2>\n\n\n\n<p>World Changers wanted one tool for the management of constituents, churches, fellowships, services, volunteers, groups, fundraising, and accounting efforts. Even further, they wanted a 360-degree view of all constituent activity, with reporting and metrics to help make data-informed decisions easier. That was exactly what the <a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/integrations\/classy-salesforce-integration\/\">Salesforce integration<\/a> delivered.<\/p>\n\n\n\n<p>For example, what previously would have taken at least a day for a PayPal donation to populate on a Salesforce record is now immediate. This brings relief and time savings to the World Changers team because they can immediately see donations coming in.<\/p>\n\n\n\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\">With GoFundMe Pro\u2019s Salesforce integration, I don\u2019t have to rely on someone to give me the information. I can go into my dashboards and find what I\u2019m looking for with the click of a button. <strong>I can easily pivot and make real-time decisions based on accurate information a lot faster than before<\/strong>.<\/p>\n\n      \n        <footer>\n                    <p class=\"cite-name\">Vernon Harrison<\/p>\n<p class=\"cite-role\">Chief Executive Officer<\/p>\n                  <\/footer>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-segmenting-and-personalizing-constituent-journeys\">Segmenting and personalizing constituent journeys<\/h2>\n\n\n\n<p>One of the main drivers in getting the Salesforce integration up and running quickly was to be able to speak as personally as possible with each supporter. World Changers worked to capture and flag more data points, such as gender, location, and age.<\/p>\n\n\n\n<p>With <a href=\"https:\/\/www.salesforce.com\/products\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Marketing Cloud<\/a>, World Changers can then easily target and send digital communications, such as email, ads, and television broadcasts, as well as isolate certain geographic areas by zip code for print efforts. This creates a well-rounded and cohesive experience for the recipient and makes it easier to communicate effectively and send out segmented appeals throughout the year.<\/p>\n\n\n\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\">We\u2019re excited to spend 2024 going more in-depth into the capabilities of GoFundMe Pro and Salesforce to keep propelling us into the future.<\/p>\n\n      \n        <footer>\n                    <p class=\"cite-name\">Vernon Harrison<\/p>\n<p class=\"cite-role\">Chief Executive Officer<\/p>\n                  <\/footer>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"715\" src=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/04\/classy-salesforce-1024x715.png\" alt=\"\" class=\"wp-image-28651\"\/><figcaption class=\"wp-element-caption\"><strong><strong><strong><strong>GoFundMe Pro&#8217;s<\/strong><\/strong><\/strong><\/strong> <strong><strong><strong><strong>Salesforce Integration<\/strong><\/strong><\/strong><\/strong><\/figcaption><\/figure>\n\n\n\n<style>\nfigcaption { text-align: center; }\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>A single source of truth with Salesforce and GoFundMe Pro With the upcoming retirement of its former fundraising solution and a few persistent donation processing issues, World Changers Church International decided to look for a more reliable fundraising platform that integrated seamlessly with its CRM, Salesforce. Not only did GoFundMe Pro come highly recommended by [&hellip;]<\/p>\n","protected":false},"featured_media":28596,"template":"","class_list":["post-28590","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-category-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.5 (Yoast SEO v25.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>World Changers Church International saves valuable time with GoFundMe Pro and Salesforce - GoFundMe Pro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/world-changers-church-international-classy-and-salesforce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"World Changers Church International saves valuable time with GoFundMe Pro and Salesforce\" \/>\n<meta property=\"og:description\" content=\"A single source of truth with Salesforce and GoFundMe Pro With the upcoming retirement of its former fundraising solution and a few persistent donation processing issues, World Changers Church International decided to look for a more reliable fundraising platform that integrated seamlessly with its CRM, Salesforce. 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