{"id":29976,"date":"2024-10-10T08:12:06","date_gmt":"2024-10-10T15:12:06","guid":{"rendered":"https:\/\/pro-migration.local\/?post_type=resource&#038;p=29976"},"modified":"2025-10-14T07:35:09","modified_gmt":"2025-10-14T14:35:09","slug":"buildon-year-end-fundraising-challenge","status":"publish","type":"resource","link":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/buildon-year-end-fundraising-challenge\/","title":{"rendered":"buildOn acquires over 150 new donors during its annual year-end fundraising challenge"},"content":{"rendered":"\n<section class=\"flex-three-cols \">\n    <div class=\"container\">\n        \n        <div class=\"row\">\n            <div class=\"col-12 intro-text wow animated fadeInUp\">\n                \n\n<h3 class=\"wp-block-heading\" id=\"h-year-end-match-fundraiser-results\"><strong>Year-end match fundraiser results:<\/strong><\/h3>\n\n            <\/div>\n        <\/div>\n        \n        <div class=\"row\">\n            <div class=\"col-12 col-lg-4 p-small wow animated fadeInUp\">\n                <div class=\"inner\">\n                    <h3><span style=\"font-weight: 400;\">Raised $30k <\/span><\/h3>\n<p><span style=\"font-weight: 400;\">in the first 5 minutes on Match Day 2023<\/span><\/p>\n                <\/div>\n            <\/div>\n\n            <div class=\"col-12 col-lg-4 p-small wow animated fadeInUp\" data-wow-delay=\".3s\">\n                <div class=\"inner\">\n                    <h3><span style=\"font-weight: 400;\">35% more\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">fundraisers met the $750 fundraising minimum compared to the previous year <\/span><\/p>\n                <\/div>\n            <\/div>\n\n            <div class=\"col-12 col-lg-4 p-small wow animated fadeInUp\" data-wow-delay=\".6s\">\n                <div class=\"inner\">\n                    <h3><span style=\"font-weight: 400;\">150+<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">new donors on Match Day 2023 alone<\/span><\/p>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-scaling-community-fundraising-with-gofundme-pro-s-tech\">Scaling community fundraising with GoFundMe Pro&#8217;s tech<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.buildon.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">buildOn<\/a> has built a strong community of students, families, and corporations that support its mission through <a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/peer-to-peer-fundraising\/\">peer-to-peer fundraising<\/a>. The goal is to fund the construction of schools, bring children back to the classroom, and support adult learners in eight of the world\u2019s economically poorest countries.<\/p>\n\n\n\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\">Peer-to-peer fundraising is such a powerful component of our fundraising strategy because it allows us to introduce thousands of people to the organization through hundreds of buildOn ambassadors. Each year, our peer-to-peer fundraising brings in over $1 million\u2014enough to build almost 30 schools! We are so grateful for a reliable platform like GoFundMe Pro to support us and our goals.<\/p>\n\n      \n        <footer>\n                    <p class=\"cite-name\">Morgan Dickerson<\/p>\n<p class=\"cite-role\">Community Engagement Manager<\/p>\n                  <\/footer>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n\n\n\n<p>When a new peer-to-peer fundraiser is ready to get started, they create a GoFundMe Pro fundraising page and customize it with their own photos, stories, and updates. GoFundMe Pro tools make it easy, even for inexperienced fundraisers, to reach their goals. Progress bars help to show the goal and impact that a donation makes, and personalized links can be shared with family, friends, or fellow students to raise funds for a cause they care about.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"1656\" height=\"1558\" src=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2024\/10\/build-on_desktop-1.png\" alt=\"\" class=\"wp-image-33150\"\/><figcaption class=\"wp-element-caption\">Individual fundraiser\u2019s page<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-giving-forward-with-a-year-end-match-fundraising-challenge\">Giving forward with a year-end match fundraising challenge<\/h2>\n\n\n\n<p>Thanks to a generous donor, buildOn offers a match for its student fundraisers for one day every year\u2014also known as Match Day. But there\u2019s a catch: To qualify to receive the match, fundraisers must raise a minimum of $750 before the start of Match Day. Once fundraisers meet that goal, any donation to an individual fundraising page will be matched up to $500 when Match Day starts.<\/p>\n\n\n\n<p>Whenever a donation is made, it is tracked in GoFundMe Pro&#8217;s <a href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/integrations\/classy-salesforce-integration\/\">Salesforce integration<\/a>, thanks to the direct integration between the two platforms. The buildOn team can easily see who is eligible to participate in the Match Day and the team reviews both GoFundMe Pro and Salesforce reports to see what donations are coming through and when. This level of visibility enables the team to closely monitor campaign performance, allowing them to tailor communications and provide targeted support to help fundraisers reach their goals.<\/p>\n\n\n\n<p><strong>Last year, 35% more individuals met the $750 fundraising minimum than the previous year, which qualified them for Match Day. Additionally, fundraisers raised $30,000 in the first 5 minutes (enough to fund one school)<\/strong>. <strong>Match Day has proven to be an effective acquisition tool, with 150+ unique donors on that day alone<\/strong> and hundreds more in the months leading up to it as supporters work to qualify.&nbsp;<\/p>\n\n\n\n<p>So far, Match Day 2024 is already looking like it\u2019s going to surpass previous records, <strong>tracking 75% ahead of where it was at the same time last year<\/strong>.<\/p>\n\n\n\n<style>\nfigcaption { text-align: center; }\n.flex-three-cols .inner h3 { font-size: 33px; white-space: nowrap; }\n<\/style>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Scaling community fundraising with GoFundMe Pro&#8217;s tech buildOn has built a strong community of students, families, and corporations that support its mission through peer-to-peer fundraising. The goal is to fund the construction of schools, bring children back to the classroom, and support adult learners in eight of the world\u2019s economically poorest countries. When a new [&hellip;]<\/p>\n","protected":false},"featured_media":29993,"template":"","class_list":["post-29976","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-category-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.5 (Yoast SEO v25.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>buildOn acquires over 150 new donors during its annual year-end fundraising challenge - GoFundMe Pro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/buildon-year-end-fundraising-challenge\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"buildOn acquires over 150 new donors during its annual year-end fundraising challenge\" \/>\n<meta property=\"og:description\" content=\"Scaling community fundraising with GoFundMe Pro&#8217;s tech buildOn has built a strong community of students, families, and corporations that support its mission through peer-to-peer fundraising. 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