{"id":31360,"date":"2025-05-06T06:05:38","date_gmt":"2025-05-06T13:05:38","guid":{"rendered":"https:\/\/pro-migration.local\/?post_type=resource&#038;p=31360"},"modified":"2025-10-27T06:37:26","modified_gmt":"2025-10-27T13:37:26","slug":"playvs-starlight-childrens-foundation","status":"publish","type":"resource","link":"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/playvs-starlight-childrens-foundation\/","title":{"rendered":"PlayVS raised over $13K for Starlight Children\u2019s in hours with GoFundMe\u2019s live fundraising tools\u00a0"},"content":{"rendered":"\n<section class=\"flex-two-cols \">\n    <div class=\"container\">\n    \n        <div class=\"row\">\n            <div class=\"col-12 intro-text wow animated fadeInUp\">\n                \n\n<h3 class=\"wp-block-heading\" id=\"h-charity-showdown-livestream-results\"><strong>Charity Showdown livestream results:<\/strong><\/h3>\n\n            <\/div>\n        <\/div>\n    \n        <div class=\"row\">\n            <div class=\"col-12 col-lg-6 p-small wow animated fadeInUp\">\n                <div class=\"inner\">\n                    <h3>$13k+<\/h3>\n<p>raised<\/p>\n                <\/div>\n            <\/div>\n            <div class=\"col-12 col-lg-6 p-small wow animated fadeInUp\" data-wow-delay=\".3s\">\n                <div class=\"inner\">\n                    <h3>3,000+<\/h3>\n<p>viewers<\/p>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n    <\/div>\n<\/section>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-gaming-match-made-in-heaven\">A gaming match made in heaven<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.playvs.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">PlayVS<\/a> first connected with <a href=\"https:\/\/www.starlight.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">Starlight Children\u2019s Foundation<\/a> at the <a href=\"https:\/\/www.gamesforchange.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">Games for Change<\/a> event. With PlayVS wanting to establish a Corporate Social Responsibility (CSR) program and Starlight Children\u2019s looking to diversify its fundraising, a partnership between the two felt like a natural fit.&nbsp;<\/p>\n\n\n\n<p>As part of this new CSR program, PlayVS began planning the Charity Showdown, a four-hour livestream event benefitting Starlight Children\u2019s. The team was looking for a tool to make it easy for viewers to give, gamify the giving process, and tap into the competitive nature of streamers to raise money for a good cause. Seeing the potential to scale fundraising and connect with its audience in an engaging way, choosing <a href=\"https:\/\/gofundme.to\/c\/gofundme-charity-streaming\">GoFundMe\u2019s free live fundraising tools<\/a> was a no-brainer.<\/p>\n\n\n\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\">GoFundMe\u2019s live fundraising tools were remarkably intuitive and easy to implement, which enabled our team to engage viewers in real-time, foster dynamic interactions, and streamline the donation process to drive significant impact to Starlight Children\u2019s.<\/p>\n\n      \n        <footer>\n                    <p class=\"cite-name\">Alan Joseph<\/p>\n<p class=\"cite-role\">Director of Partnerships at PlayVS<\/p>\n                  <\/footer>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n\n\n\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\">The Charity Showdown was a great opportunity to bring together the creator community and Starlight kids to unleash the healing power of play. Moments like this event can bring so much joy to kids navigating serious illness, providing a much-needed distraction from their conditions.<\/p>\n\n      \n        <footer>\n                    <p class=\"cite-name\">Adam Garone<\/p>\n<p class=\"cite-role\">CEO of Starlight Children\u2019s Foundation<\/p>\n                  <\/footer>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n\n\n\n<h2 class=\"wp-block-heading\">Activating the livestream audience for a good cause<\/h2>\n\n\n\n<p>Ahead of the scheduled livestream, PlayVS created a fundraiser on GoFundMe to benefit Starlight Children\u2019s, shared it, and instantly generated <a href=\"https:\/\/gofundme.to\/__proxy\/support.gofundme.com\/hc\/en-us\/articles\/30297868605595-Amplify-your-GoFundMe-on-your-next-stream-GoFundMe-Streaming-Widgets-Beta\">widgets<\/a>, which included:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>QR code<\/strong> for supporters to make donations at any time during the livestream.<\/li>\n\n\n\n<li><strong>A fundraiser goal bar<\/strong> to track and watch the total donations grow.<\/li>\n\n\n\n<li><strong>Donation alerts<\/strong> that showed a feed of live donations to drive engagement.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Each widget could be resized as desired and plugged seamlessly into <a href=\"https:\/\/www.twitch.tv\/\" target=\"_blank\" rel=\"noreferrer noopener\">Twitch<\/a>, the channel of choice for the Charity Showdown. The entire process took only a few minutes, and no advanced technical skills were required.&nbsp;<\/p>\n\n\n\n  <div class=\"classy-quote\">\n    <blockquote>\n      <p class=\"quote-content\">The seamless integration of GoFundMe\u2019s live fundraising tools made fundraising easy and engaging, allowing everyone to rally around our shared mission of delivering happiness to hospitalized children. This remarkable achievement is a testament to the power of collaboration and the generosity of a united community!<\/p>\n\n      \n        <footer>\n                    <p class=\"cite-name\">Sarah Pressley<\/p>\n<p class=\"cite-role\">Senior Manager of Community Engagement at Starlight Children\u2019s Foundation<\/p>\n                  <\/footer>\n\n      \n      <\/blockquote>\n\n        <\/div>\n\n  \n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"1656\" height=\"1090\" src=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2025\/05\/charity-showdown_desktop-1.png\" alt=\"\" class=\"wp-image-33141\"\/><figcaption class=\"wp-element-caption\">GoFundMe\u2019s live fundraising tools, including a QR code and fundraiser goal bar<\/figcaption><\/figure>\n\n\n\n<p>During the livestream, four popular content creators raised funds for Starlight Children\u2019s by taking on fun challenges, with special moments like a dance party, giveaways, and more. <strong>After four hours and over 3,000 viewers, PlayVS raised over $13,000 for Starlight Children\u2019s!&nbsp;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"1656\" height=\"1126\" src=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2025\/05\/starlight-charity_desktop-1.png\" alt=\"\" class=\"wp-image-33143\"\/><figcaption class=\"wp-element-caption\">GoFundMe fundraiser for the Charity Showdown<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-fundraising-beyond-gaming-and-streaming\">Fundraising beyond gaming and streaming<\/h2>\n\n\n\n<p>With one Charity Showdown under its belt, the PlayVS team is already planning another event to benefit Starlight Children\u2019s. Beyond gaming and streaming, GoFundMe\u2019s live fundraising tools can be used in a variety of use cases and venues to weave philanthropy into everyday activities, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Podcasts or Vodcasts<\/li>\n\n\n\n<li>In-person events like a Farmer&#8217;s market or trivia night<\/li>\n\n\n\n<li>Broadcasts<\/li>\n\n\n\n<li>Galas, runs\/walks, and parades<\/li>\n\n\n\n<li>Corporate partnership events<\/li>\n\n\n\n<li>In-venue experiences like sporting events or concerts<\/li>\n<\/ul>\n\n\n\n<p><style>\r\nfigcaption { text-align: center; }\r\n.flex-three-cols .inner h3 { font-size: 33px; white-space: nowrap; }\r\n<\/style><\/p>\n\n\n\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A gaming match made in heaven PlayVS first connected with Starlight Children\u2019s Foundation at the Games for Change event. With PlayVS wanting to establish a Corporate Social Responsibility (CSR) program and Starlight Children\u2019s looking to diversify its fundraising, a partnership between the two felt like a natural fit.&nbsp; As part of this new CSR program, [&hellip;]<\/p>\n","protected":false},"featured_media":31957,"template":"","class_list":["post-31360","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-category-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.5 (Yoast SEO v25.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PlayVS raised over $13K for Starlight Children\u2019s in hours with GoFundMe\u2019s live fundraising tools\u00a0 - GoFundMe Pro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/playvs-starlight-childrens-foundation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PlayVS raised over $13K for Starlight Children\u2019s in hours with GoFundMe\u2019s live fundraising tools\u00a0\" \/>\n<meta property=\"og:description\" content=\"A gaming match made in heaven PlayVS first connected with Starlight Children\u2019s Foundation at the Games for Change event. With PlayVS wanting to establish a Corporate Social Responsibility (CSR) program and Starlight Children\u2019s looking to diversify its fundraising, a partnership between the two felt like a natural fit.&nbsp; As part of this new CSR program, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/playvs-starlight-childrens-foundation\/\" \/>\n<meta property=\"og:site_name\" content=\"GoFundMe Pro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/classy.org\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-27T13:37:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/wp-content\/uploads\/2025\/05\/PlayVS-Starlight-Childrens_thumbnail_1224x612.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1224\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@classy\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/playvs-starlight-childrens-foundation\/\",\"url\":\"https:\/\/gofundme.to\/__proxy\/pro.gofundme.com\/c\/case-studies\/playvs-starlight-childrens-foundation\/\",\"name\":\"PlayVS raised over $13K for Starlight Children\u2019s in hours with GoFundMe\u2019s live fundraising tools\u00a0 - 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